The actual content management takes place within our Production Asset Management system. Due to revenue share based business models, this means that every Video On Demand view by an end-customer is such a revenue contribution. So from a business perspective, the business process starts with spending money to produce or aquire content and it ends with the sale of every single piece of content. Todays content producers and owners have many distribution channels available to be leveraged in parallel, to earn back costs to produce and to realise profit. Todays business models in monitising content are much more versatile than they were before the internet. But isn't that simplyfing the all over business process a bit too much? So a technical problem about preparing content to be offered on a B2B sales portal was discovered. We are often approached to help in selling content from an historic archive or ongoing productions of movies, series, magazines or event reports. What does the B2B content sales cycle include? What are the challenges? And where does it overlap with B2C content sales? Content sales from content license rights management via ingest and aggregation of video, metadata, picture, audio, subtitle to presentation, purchasing and delivery.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |